CSS: transition opacity on mouse-out?

You're applying transitions only to the :hover pseudo-class, and not to the element itself.

.item {   
  height:200px;
  width:200px;
  background:red; 
  -webkit-transition: opacity 1s ease-in-out;
  -moz-transition: opacity 1s ease-in-out;
  -ms-transition: opacity 1s ease-in-out;
  -o-transition: opacity 1s ease-in-out;
  transition: opacity 1s ease-in-out;
}

.item:hover {
  zoom: 1;
  filter: alpha(opacity=50);
  opacity: 0.5;
}

Demo: https://jsfiddle.net/7uR8z/6/

If you don't want the transition to affect the mouse-over event, but only mouse-out, you can turn transitions off for the :hover state :

.item:hover {
  -webkit-transition: none;
  -moz-transition: none;
  -ms-transition: none;
  -o-transition: none;
  transition: none;
  zoom: 1;
  filter: alpha(opacity=50);
  opacity: 0.5;
}

Demo: https://jsfiddle.net/7uR8z/3/

I managed to find a solution using css/jQuery that I'm comfortable with. The original issue: I had to force the visibility to be shown while animating as I have elements hanging outside the area. Doing so, made large blocks of text now hang outside the content area during animation as well.

The solution was to start the main text elements with an opacity of 0 and use addClass to inject and transition to an opacity of 1. Then removeClass when clicked on again.

I'm sure there's an all jQquery way to do this. I'm just not the guy to do it. :)

So in it's most basic form...

.slideDown().addClass("load");
.slideUp().removeClass("load");

Thanks for the help everyone.

$(window).scroll(function() {    
    $('.logo_container, .slogan').css({
        "opacity" : ".1",
        "transition" : "opacity .8s ease-in-out"
    });
});

Check the fiddle: https://jsfiddle.net/2k3hfwo0/2/