Does a photon exert a gravitational pull?
Yes, in fact one of the comments made to a question mentions this.
If you stick to Newtonian gravity it's not obvious how a photon acts as a source of gravity, but then photons are inherently relativistic so it's not surprising a non-relativistic approximation doesn't describe them well. If you use General Relativity instead you'll find that photons make a contribution to the stress energy tensor, and therefore to the curvature of space.
See the Wikipedia article on EM Stress Energy Tensor for info on the photon contribution to the stress energy tensor, though I don't think that's a terribly well written article.
Yes.
You can show via conservation of energy arguments that photons confined within a volume (for the sake of argument, the inside of a sealed box with totally reflective surfaces) must produce the same gravitational effect as an amount of matter in the same volume which would have a mass equivalent to the energy of the photons.