Group by date range on weeks/months interval
SELECT
WEEKOFYEAR(`date`) AS period,
SUM(clicks) AS clicks
FROM `tablename`
WHERE `date` >= CURDATE() - INTERVAL 4 WEEK
GROUP BY period
SELECT
MONTH(`date`) AS period,
SUM(clicks) AS clicks
FROM `tablename`
WHERE `date` >= CURDATE() - INTERVAL 3 MONTH
GROUP BY period
For the last 3 months you can use:
SELECT MONTH(PERIOD), SUM(CLICKS)
FROM TABLE
WHERE PERIOD >= NOW() - INTERVAL 3 MONTH
GROUP BY MONTH(PERIOD)
or for the last 4 weeks:
SELECT WEEK(PERIOD), SUM(CLICKS)
FROM TABLE
WHERE PERIOD >= NOW() - INTERVAL 4 WEEK
GROUP BY WEEK(PERIOD)
Code not tested.