How to find out why is text not searchable in a PDF (and make it searchable)
It may have a custom font encoding that assigns code points to characters in a way that is incompatible with established encodings such as ASCII or UTF-8/Unicode.
It may render characters individually out of sequence
It may have had characters flattened to paths
See Stack Overflow questions How do you debug PDF files? and the now deleted PDF Font encoding — why can't I copy text from a PDF?
To make it text searchable, the best way may be to go back to the original source (e.g. a Word document) and use a different process to produce the PDF. Alternatively you could try rendering your current PDF as a bitmap and then using OCR, but this will be tedious and produce poor results.