<Django object > is not JSON serializable

The easiest way is to use a JsonResponse.

For a queryset, you should pass a list of the the values for that queryset, like so:

from django.http import JsonResponse

queryset = YourModel.objects.filter(some__filter="some value").values()
return JsonResponse({"models_to_return": list(queryset)})

simplejson and json don't work with django objects well.

Django's built-in serializers can only serialize querysets filled with django objects:

data = serializers.serialize('json', self.get_queryset())
return HttpResponse(data, content_type="application/json")

In your case, self.get_queryset() contains a mix of django objects and dicts inside.

One option is to get rid of model instances in the self.get_queryset() and replace them with dicts using model_to_dict:

from django.forms.models import model_to_dict

data = self.get_queryset()

for item in data:
   item['product'] = model_to_dict(item['product'])

return HttpResponse(json.simplejson.dumps(data), mimetype="application/json")

Hope that helps.