How can I programmatically determine if a URL is a Universal Link or just a regular web URL?

Detect if a link is universal using UIApplicationOpenURLOptionUniversalLinksOnly

Following is the solution:

[[UIApplication sharedApplication] openURL:url
                                       options:@{UIApplicationOpenURLOptionUniversalLinksOnly: @YES}
                             completionHandler:^(BOOL success){
                                 if(!success) {
                                     // present in app web view, the app is not installed 
                                 }
                             }];