Install a Windows service using a Windows command prompt?
Nothing wrong with SC Create command. Just you need to know the correct args :
SC CREATE "MySVC" binpath= "D:\Me\Services\MySVC\MySVC.exe"
Navigate to the installutil.exe in your .net folder (for .net 4 it's C:\Windows\Microsoft.NET\Framework\v4.0.30319 for example) and use it to install your service, like this:
"C:\Windows\Microsoft.NET\Framework\v4.0.30319\installutil.exe" "c:\myservice.exe"
Regarding a comment, for 64bit apps, use below:
C:\Windows\Microsoft.NET\Framework64\v4.0.30319\installutil.exe