JavaScript: location.href to open in new window/tab?

window.open(
  'https://support.wwf.org.uk/earth_hour/index.php?type=individual',
  '_blank' // <- This is what makes it open in a new window.
);

If you want to use location.href to avoid popup problems, you can use an empty <a> ref and then use javascript to click it.

something like in HTML

<a id="anchorID" href="mynewurl" target="_blank"></a>

Then javascript click it as follows

document.getElementById("anchorID").click();

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