Schema Multiple Areas Served (AreaServed)
I think each value should represent a single area.
If you were using the more expressive AdministrativeArea
/GeoShape
/Place
values, you would (by definition) use one type per area (a Place
always represents a single place etc.), so there is no reason to assume that a Text
value would be handled in a different manner. Furthermore, the definition of areaServed
doesn’t refer to multiple values, and so it doesn’t define a separator (like ,
).
So instead of
"areaServed": "Bournemouth, Poole, Dorset",
I think it’s better to use
"areaServed": ["Bournemouth", "Poole", "Dorset"],
Another option is to use 'GeoCircle' to set a radius around the business location, much like on Google My Business. This is my preferred option.
The 'geoRadius' is set in metres:
"areaServed": {
"@type": "GeoCircle",
"name": "XYZ service area",
"geoMidpoint": {
"@type": "GeoCoordinates",
"postalCode": "12345",
"latitude": "12.33456789",
"longitude": "-12.3456789",
"description": "Our office location can be found here.",
"name": "XYZ geo location"
},
"geoRadius": "20000",