When does the product of two polynomials = $x^{k}$?
Polynomials over $\mathbb{C}$ (in fact, over any field) are a Unique Factorization Domain (see http://en.wikipedia.org/wiki/Unique_factorization_domain); since $x$ is an irreducible, the only way for that to happen is for $f=ax^m$ and $g=bx^n$, with $ab=\alpha$.
(If you don't want to bring in the sledgehammer of unique factorization, you can just do it explicitly: look at the lowest nonzero term in $f$ and the lowest nonzero term in $g$; their product will be the lowest nonzero term in $fg$, hence must be of degree $m+n$. Since the degree of the lowest nonzero term of $f$ is at most $m$ and the one of $g$ is at most $n$, you have that they must be exactly of degree $m$ and $n$, respectively, and you get the result)
We don't need the strong property of UFD. If $\rm D$ is a domain $\rm D$ then $\rm x$ is prime in $\rm D[x]$ (by $\rm D[x]/x \cong D$ a domain), and products of primes factor uniquely in every domain (same simple proof as in $\Bbb Z$). In particular, the only factorizations of the prime power $\rm x^i$ are $\rm \,x^j x^k,\ i = j+k\ $ (up to associates as usual). This fails over non-domains, e.g. $\,\rm x = (2x+3)(3x+2) \in \mathbb Z/6[x].$
The answer just occured to me. The roots of $f$ and $g$ must be be at 0.