Why do I need Markdown?
It's probably helpful to take a step back and ask some of the larger questions. The issue Markdown is trying to solve is that of rich editing in the browser. Consider this: At some point, for any piece of software to enable rich text it has to describe the richness in a some manner, however that may be.
We could call that description of richness (by description of richness I mean like "this bit of text is bold" or "this bit of text is a hyperlink), we could call that description of richness "markup" -- it marks up the text with meta "richness".
Implementations of rich text can take on two approaches, either a.) hide the markup from the user or b.) let them have access to the markup.
For those who choose to hide it, the end result is very often WYSIWYG. The user is oblivious to what is happening behind the scenes. The editor takes care of the details. Think MS Word as an example. No one manipulates the Word markup format as a regular end user.
For implementations which choose to expose the markup, a markup language is then in order to allow users to interacat with it. Such markup languages would be things like HTML doing <tag> or BB code for example, doing things like [tag].
Markdown is one such of these languages.
As opposed to the former types I mentioned, Markdown has tried to design itself so that the markup renders common ASCII people already use. For example, it's common for people to asterisk their text to set it off, *important*, and this notation in Markdown is an indicator of italic.
In regards to storage, as Stephan pointed out, the system will most likely store the raw markdown, because the user will most likely need to have the possibility of editing, and the original markdown can be recalled for that purpose.
In most of the systems I've built, I store the markdown, and then normalize it to a 2nd field which caches the HTML rendering of the markdown. This way I don't have to do markdown->HTML rendering for every markdown field. It takes a little more space, but I'd rather the user have a faster response than use less DB storage space.
Care should also be taken when accepting Markdown from the browser, as it can easily contain <script> tags which need to be filtered out. Most markdown implementations will also recognize HTML intermingled with Markdown formatting, as so to be safe, you need to make sure your inputs and caches are sanitized properly.
